The 100% Commission Real Estate Brokerage in Conway.

The Conway market right now (mid-2026)

Conway is an established lakefront community in unincorporated Orange County, just southeast of downtown Orlando, and the dependable read on its market comes from metro and county data. As of June 2026 the Orlando-area overall median sales price was $416,308, up about 1.6% year over year from $409,631 a year earlier (Orlando Regional REALTOR Association, June 2026). The single-family median — the number that matters most in Conway's detached, mature neighborhoods — was higher at $451,922, with homes selling in a median 62 days, supply at 4.1 months, and sellers receiving a median 97.44% of list price (Orlando Regional REALTOR Association, June 2026).

At the city level, Conway prices come in tighter and move faster than the metro headline. Redfin put the 32812 median near $400,000 over the three months ending May 2026, up roughly 5.2% year over year, with homes going under contract in a median 22 days versus 39 a year earlier (Redfin, May 2026) — a quicker pace than the 62-day metro figure. The lakefront tier runs well above that: in adjacent Belle Isle, which shares Conway's chain of lakes and the 32812 ZIP, the median list price sat near $600,000 in mid-2026 (Redfin, July 2026). Condos and townhomes are a separate market, with an Orlando-area median of $301,057 (Orlando Regional REALTOR Association, June 2026).

Conway Chain of Lakes, mature neighborhoods, and the waterfront premium

Conway's identity is water. The Conway Chain of Lakes — Lake Conway, Little Lake Conway, and their connected waterways — anchors the community and drives its premium: skiable, navigable lakes with private docks are genuinely scarce this close to downtown Orlando, and new construction on them is exceptionally rare. That scarcity is why a lakefront or lake-access home commands a markup over the roughly $400,000 non-waterfront city median (Redfin, May 2026), and why Belle Isle's lakefront tier sits near $600,000 (Redfin, July 2026). Buyers here are paying for a lifestyle that can't be built more of.

Away from the water, Conway is a market of mature, established neighborhoods — mid-century ranches, 1970s–80s brick homes, and pockets of newer infill along Hoffner Avenue and Conway Road, on generous lots with real tree canopy. This is move-up and family territory: buyers trading up from starter homes elsewhere in Orange County, or families drawn by lot size, schools, and a short commute. An agent who can speak credibly to lakefront value — dock permitting, seawalls, lake access rights, and what a boat slip actually adds — closes deals here that a generalist from across the metro simply can't. With supply at 4.1 months and sellers still netting 97.44% of list (Orlando Regional REALTOR Association, June 2026), well-priced Conway homes reward agents who know the streets.

Commute, close-in convenience, and the headwinds

Location is Conway's other selling point. The community sits inside the wedge between SR-408 (the East-West Expressway) to the north and Orlando International Airport (MCO) to the southeast, with Conway Road and Hoffner Avenue as its main arteries. That puts downtown Orlando roughly 10–15 minutes away via the 408, MCO within a short drive for the frequent-flyer crowd, and the Lake Nona medical and employment district a straightforward hop southeast. For buyers who want established neighborhoods without a long commute, Conway and neighboring Belle Isle and the Pershing area are hard to beat — a core reason city-level homes contract in a median 22 days (Redfin, May 2026).

The headwinds are the ones every Central Florida market faces. Inventory, while off its lows at a metro 4.1 months (Orlando Regional REALTOR Association, June 2026), stays functionally tight in Conway's most-wanted lakefront and school pockets, where turnover is low and long-time owners rarely sell. Property-insurance costs remain the live affordability question statewide, and lakefront and older homes draw extra carrier scrutiny on roof age, wind mitigation, and — near the water — flood coverage. Buyers now underwrite insurance and the tax reset alongside the mortgage, so an agent who can walk a client through carrier quotes, a wind-mitigation inspection, and homestead portability is protecting deals that would otherwise fall out in the option period.

What the $499 flat fee means for a Conway agent

Run the math at Conway's price point. A single-family sale at the $451,922 metro median (Orlando Regional REALTOR Association, June 2026) generates about $13,558 on a 3% side. Under a traditional 25% split, the brokerage keeps roughly $3,389 of that one check; a 20% split still takes about $2,712 — before monthly desk, tech, or franchise fees. At Gromadzki, that same closing costs a flat $499, so more than $2,800–$3,000 stays with the agent on a single median sale.

Scale it to a working Conway agent doing 10 single-family sides a year and the gap compounds fast: about $135,600 gross at 3% per side, of which a 25% split brokerage keeps roughly $33,900, versus $4,990 in flat fees at Gromadzki — nearly $29,000 more in your pocket annually. And that's at the median; on the lakefront Conway Chain of Lakes deals that push toward $600,000 and up (Redfin, July 2026), the percentage split takes an even bigger bite of the commission your local expertise earned. Full commission, flat $499, one Florida broker (Matthew Gromadzki, license #3270934) behind you — that's the whole pitch.