The 100% Commission Real Estate Brokerage in Groveland.

The Groveland market right now (mid-2026)

Groveland is an incorporated city in south Lake County, just west of Clermont, and because its sales sample is small and builder-heavy, the dependable read comes from county-wide data. As of the May 2026 reading, the Lake County residential median was $365,000, down about 2.7% year over year, at roughly $205 per square foot, with homes selling in a median 68 days versus 51 a year earlier and sellers receiving about 96.6% of list (Redfin, May 2026). Realtytrac put the Lake County median sold price at $363,000, down 0.9% year over year, even as the median list price climbed 7.3% to $385,600 (Realtytrac, May 2026) — a gap that tells you sellers and buyers are still negotiating hard.

Supply is the headline. Lake County was carrying roughly 8.6 months of inventory in mid-summer (Stellar MLS, July 2026), well past the six-month line that separates a buyer's market from a seller's. At the city level, Groveland's own median has read anywhere from $350,000 (down 12.5%, sale-to-list 95.6%, with active listings up 10.1% to about 306 homes) per Orchard (Orchard, July 2026) to $367,451 (down 4.6%) per Zillow (Zillow, May 2026). The spread is exactly why an honest Groveland agent anchors pricing to the county and treats any single city print as one noisy data point.

City of Natural Charm: growth, new construction, and affordability vs. Clermont

Groveland brands itself the "City of Natural Charm," and the growth behind that tagline is real: over the past decade it has been one of Lake County's fastest-expanding cities, adding subdivisions across the rolling hills and lakes south and west of downtown. Master-planned communities — Cherry Lake's namesake area, Trilogy's 55-plus enclave, and the newer builder tracts fanning out along SR-50 and SR-33 — keep a steady flow of new-construction inventory on the market, which is a big part of why county supply sits near 8.6 months (Stellar MLS, July 2026). New rooftops compete with resales on price, and that pressure shows up in the soft year-over-year city medians (Redfin, May 2026).

The demand story is affordability and family formation. With the Lake County median around $365,000 (Redfin, May 2026) — comfortably below the Orlando metro median of $416,308 and the metro single-family median of $451,922 in June 2026 (Orlando Regional REALTOR® Association, June 2026) — Groveland lets a family buy newer square footage for the money than they'd find in Clermont, Winter Garden, or Horizon West. Buyers priced out of those closer-in submarkets drive west along SR-50, and Groveland's newer product, larger lots, and lower entry point are the payoff.

Commute, builders, and the rolling-hills setting

Location is Groveland's engine. SR-50 runs east into Clermont and toward the Turnpike and the wider Orlando job market, while SR-33 connects north toward Mascotte, Leesburg, and the county seat and south toward Polk County and I-4. Florida's Turnpike is a short hop through Clermont, putting Orlando's employment centers, attractions, and airport within a manageable drive. That access is what lets Groveland function as a value alternative to pricier east-Lake and west-Orange communities while still tapping the same regional economy.

The setting is the other half of the pitch. Groveland sits in the rolling hills and lake country of south Lake — Cherry Lake, the surrounding chain lakes, and the nearby Green Swamp preserve give the city a genuinely different feel from flat suburban Orlando. Builders have leaned into it, and buyer's-agent activity here is heavily new-construction: model-home visits, builder-incentive negotiation, and inspection advocacy on brand-new homes. On insurance, inland Lake County is a relative bright spot — homes here typically land at or below Florida's statewide average premium of roughly $3,815 a year because they carry less direct hurricane and coastal-surge exposure than the coasts (Erica Diaz Team / Orchard, July 2026), a meaningful affordability lever agents can point to.

What the $499 flat fee means for a Groveland agent

Here's the math at the county number. A Groveland agent closing 10 sides a year at the $365,000 Lake County median (Redfin, May 2026) grosses about $109,500 at 3% per side. A 25%-split brokerage keeps roughly $27,375 of that; a 20% split, about $21,900 — before monthly desk fees, tech fees, or franchise charges. At Gromadzki, those ten closings cost $4,990 flat, so somewhere between $17,000 and $22,000 more stays with the agent every year at this price point.

That gap matters most in a new-construction market. Buyer's-agent work here means driving clients through builder model centers, protecting the commission on the buyer side, and negotiating rate buydowns and closing-cost incentives — real labor that a percentage split quietly taxes on every deal. And because Groveland's median runs below the metro (Orlando Regional REALTOR® Association, June 2026), agents working the affordable end feel a percentage split more sharply, not less: the commission dollars are smaller, so surrendering a quarter of each one hurts. A flat $499 per closing flips that — the agent who does the work keeps the money, whether the sale is a $300,000 starter home or a $500,000 lakefront build.